Shai Agassi speaking about the Hedgehog Concept at WeWork Creator Awards

Shai Agassi speaking about the Hedgehog Concept at WeWork Creator Awards
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    Um...
    To be honest, I wanted to say something, but Assaf spoke to me backstage and
    Reminded me of something I told him a few years ago...
    Before he started his own business...
    Which is incredible...
    So, I am just going to repeat it.
    When you start to incubate a business, a company, a non-profit etc. -
    You need to combine three things together:
    Something you're very passionate about.
    That's "burning inside of you", every morning when you wake up,
    at every moment you think,
    in your dreams...
    That thing you're passionate about needs to connect with what you're the best in the world at.
    Not something you're "quite good at" - but the best in the world at.
    And, it's really hard to figure out "what you're the best in the world at."
    And in the end, you need to combine those two with your economic engine.
    If you're not looking to make money, so OK, but...
    You need something to run the business, over and over and over...
    And, if those three things do not go together, then, re-think it over, again.
    Because in the end, if you'll do something you're not passionate about,
    you'll stop doing it eventually.
    If you'll do something you're not the best at, someone else will do it better.
    And, if it has no economic engine -
    even the biggest awards will not drive it forward.
    So, good luck!
    So, this was Shai Agassi,
    Who changed my life, somewhere in 2008,
    by telling me about the Hedgehog Concept, that you just heard of.
    Thank you for sending me on my path,
    and helping me go on with my journey.
    Toda Raba (Hebrew: "Thank you").
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